Welcome to the Paradise Coast!
In previous Beach Hop ravings I'd have said "Welcome to Whangamata", however recently an initiative was launched to market our area under a new brand. The intended geographical area this covers is Whangamata
all under one brand- The 'Paradise Coast'
The community board and local councillors are behind it, as well as the local business communities and lots of work is being done behind the scenes to push this along.
It has a nice ring to it 'Paradise Coast
', and aptly describes our part of the country. Australia has had its 'Gold Coast” and “Sunshine Coast' for many years and it has worked well for them, so why can't it work for us here!
Our area, the local businesses, and our way of life, would be severely affected if tourism was to decline and we need to do everything we can to give this sort of initiative legs and make it work.
Certainly, 'Beach Hop on the Paradise Coast
' ... has a nice ring to it.
By the way ladies, keep an eye out for the 'Wild Women’s Weekend
' (WWW) next year, check it out here www.wildwomensweekend.co.nz
We hope you have a fabulous time and enjoy our town and hospitality.
If you are looking for accommodation for next year’s hop, or want to buy a property on the Paradise Coast - do pop in and see us.